CAPT CLAY

Every man who rebuilds himself is standing on someone's shoulders. For Jesse, it's his father — Clay.

For 30-plus years he ran Mt. Pleasant Waterworks, keeping the water flowing for the whole community, and today he serves it as a commissioner. Three decades of showing up. Quiet discipline. Service over noise. He's the blueprint — the steady, respected man this whole brand is trying to become.

So we put his name on it. A clean white visor, no flash, built to last — same as the man. Wear it as a tip of the cap to the ones who hold things together without ever asking for credit, and proof that the strongest foundations get built one honest day at a time.