SIG

Short for Signature — and that's exactly what it is. The original font this entire brand is built on, designed hand-in-hand with a surfboard shaper out of Southern California.

Before the polos, before the hats, before the story had a name — there was the signature. The mark. This is where the look was born, straight out of the birthplace of surf culture, carrying that salt-and-sand DNA into everything we make.

Wear the one that started it all.